Adobe is Killing the Flash Brand

The King is dead, long live the King

Flash, the once beloved darling of the internet age is taking its last breaths as Adobe finally kills off the brand name.

Five years ago, Apple’s Steve Jobs predicted that HTML5 would usurp the leader in web graphics, and many carriers were quick to drop Adobe within the following years. Even Android, who leveraged the power of Flash Player on devices equipped with the operating system eventually caved to industry pressure and pulled support from the operating system. As time goes on. HTML5 continues to get more community and industry support, and is looking like a strong replacement for the aging platform.

The move itself is more of a marketing ploy however, as we’ve seen with the rebranding of Internet Explorer to the Edge Browser, Flash is being merged with Adobe Animate and will still be prevalent in design circles and still utilized by designers for a few years to come still. While HTML5 is the preferred platform going forwards, Flash as we know it is dying.

Many of us remember our 90’s in the PC era with Shockwave Flash Player, purchased by Adobe early on in the age of the internet, it grew to be the powerhouse on which the web was built when it came to graphical media. Websites like Newgrounds and Kongregate hosted and continue to host vast amounts of flash based games, and many game User Interfaces still use Scaleform software to convert Flash into vector based images for video games.

The Evolution of the internet has had its share of software that has come and gone, we’ll definitely see more software die off as time marches on.

Rodney Figueroa

Author: Rodney Figueroa

Rodney Figueroa is a returning staff writer for the Palomar Telescope. He’s previously written for now defunct gaming website MMO Attack and talks a lot about issues pertaining to popular culture, video games and technology. Figueroa also serves as a teacher in real life, a professor of game design, his understanding and knowledge of how the industry works and some writing credits give him some amount of clarity into his articles. Well versed in social media and social affairs, he centers his writing around current events and opinion pieces at Palomar College. Before Palomar, Figueroa worked at a Visual Effects firm where he learned how to survive on coffee and determination, when not writing or working, he’s probably playing a videogame or indulging himself in fixing his car.

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